No one wants to pay the fees to withdrawal their money at ATMs. By advertising an equivalency of loyalty points when they withdrawal from the ATM inside your store, customers have a much higher rate of in-store purchases and ATM withdrawals.
One of our customers who implemented this program saw an instant success and an additional $50,000 in revenue from this program alone. They noted that customers have signed up for the program just to receive this benefit.
-The Electrum Team